Rating Method Balanced-Score Card Approach (BSC)
The Balanced-score card approach was introduced and popularized by Kaplan and Norton (1992) as a strategic performance management tool, using a semi-standardized structured report. The method is less quantitative than other rating tools, but it still captures comprehensively a limited number of 'real life' indicators of the status of affairs and has the advantage of easy verbal (narrative) communication.
- Kaplan R S and Norton D P (1992) "The Balanced Scorecard: measures that drive performance", Harvard Business Review Jan – Feb pp. 71–80.